LSW16

The cinema of Nigeria, often referred to as Nollywood, consists of films produced in Nigeria; its history dates back to as early as the late 19th century and into the colonial era in the early 20th century. With an average production of over 2,500 movies per year– 2,408, 2,514 and 2,621 in 2008, 2009 and 2010 respectively, Nigeria ranks has Africa’s largest producer. Bollywood on the other hand churns out an average of 800 movies yearly, which is more than double the amount of feature films produced by Hollywood.

Last year, data was released showing that Nollywood is a $3 billion industry. It is bigger than Hollywood by volume, and right behind India’s Bollywood according to www.fortune.com Facebook is the largest social networking company.

As of January 2016, Facebook’s monthly active users reached 1.55 billion, or 22 per cent of the entire world’s population (16million of these number are Nigerians).  Facebook's other services have 900 million users (WhatsApp), 800 million users (Facebook Messenger) and 400 million users (Instagram), globally, according to Statista, a leading statistics company on the internet. - See more This is the reason why adequate information needs to be paid to see how film makers can leverage on this technological insight.

1.  Film making in this Digital age (Production technology/Technical know-how) How can we produce better film for great viewing experience using technically advanced approach and more.
2. Leveraging the Power of Digital Media in Promotion & Marketing How can we market, promote and monetize your content and reach your target reach/penetration. 
3. Seeking funding for your project. - You have come up with an amazing script or story but do not have the knowledge on how to source for funds or partner with production companies. - Knowing when to sell your script and when not to. - Knowing the legal decision to make when seeking funding and/or partnership.

The world of digital marketing is constantly changing and it can be sometimes overwhelming trying to keep up for startups founders who already wear many different hats. From Google search updates to new features on Facebook, better ways of measuring success online and new tools to make life easy, this free digital marketing masterclass aims to show startups and entrepreneurs what they need to do to market their businesses online.

In this session: we explore the viability of cutting-edge technologies such as 3D printing, in accelerating and enabling a true manufacturing layer, sustained and powered by bottom-up innovation, Maker culture and market-forces. Economists argue that Africa’s decade-long growth has been stunted, putting the continent’s ‘Africa Rising’ narrative at risk. Why? Its lack of a mature manufacturing industry. Despite many attempts to resuscitate this key Nigerian sector, it has remained a laggard, far behind the successes of the telecoms and financial sector. Manufacturing equips a nation with the capabilities to export competitive home-grown products to play on a global scale. Future global economic growth drivers point towards new technology opportunties at the intersection between software, data and hardware. From Facebook to Amazon, we have entered the Age of the Maker, where physical devices and solutions bring digital efficiencies into the real world. 3D Printing technologies will set product development and manufacturing free – reducing SME costs and accelerating product go-to-market - much like the internet democratized information.

Join us for a special panel and debate, with leading local and global experts within manufacturing, product design / development and 3D printing, to explore the future of manufacturing.


NASA Space Apps Nigeria's mission is to catalyze effective, home-grown innovation through community-led collaboration, and local capacity-building efforts. It achieves this by connecting youth and ecosystem , to broader technologies, thought-leadership, fit-for-purpose tools and global knowledge-transfer players.

Changing your business model or Pivoting does't mean failure. This session covers information on when & How to Pivot.It will feature entrepreneurs who have successfully changed the course of their business and how they Did it. This will Involve both Talk & a Panel discussion